Mother’s Day Is Bigger Than Father’s Day… And Americans Are Spending BIG 💐💸❤️
Mother’s Day is officially bigger than Father’s Day 💐❤️ Americans are expected to spend a record $38 billion celebrating moms this year, with the average person dropping nearly $300 on gifts, flowers, brunch, and more. Here’s why Mother’s Day continues to dominate 😳💸
5/8/20261 min read
If you haven’t figured out your Mother’s Day plans yet… this is your warning ⏰😅
According to the National Retail Federation, Americans are expected to spend a RECORD $38 BILLION on Mother’s Day this year 🤯
That’s:
Up from $34.1 billion last year 📈
And higher than the previous record set in 2023 💐
Yeah… moms are cashing in this weekend 😂
💸 How much are people spending?
The average person plans to spend about:
👉 $284 on gifts
And here’s who people are shopping for most:
Mom or stepmom ❤️
Wife 💍
Daughter 👧
(And let’s be honest… probably dog moms too 🐶😂)
🌷 Most popular Mother’s Day gifts
Here’s what people are buying the most:
Flowers 💐
Greeting cards 💌
Dinner or brunch outings 🍽️
Gift cards 🎁
Jewelry & accessories ✨
So yes… brunch reservations are probably disappearing FAST right now 😬
👩👧 More people celebrate Mother’s Day
In a separate poll:
47% of Americans said they celebrate Mother’s Day ❤️
Only 34% said they celebrate Father’s Day 👀
Meanwhile:
32% celebrate BOTH 👨👩👧
So yeah… moms are definitely winning this round 😅
🧠 Why people feel closer to their moms
The poll also asked people about growing up with both parents—and the answers leaned heavily toward moms:
75% said their mom did more housework 🏠
53% said she was more involved in daily activities 📚
47% said she was more affectionate 🤗
39% said they were closer to their mother ❤️
Interestingly, men were actually slightly more likely than women to say they felt closer to their mom 🥹
🤔 Final thought
Whether it’s flowers, brunch, a phone call, or just spending time together…
Mother’s Day clearly means a lot to people 💐
So if you haven’t planned anything yet? You might wanna get moving 😂
